Former Bucks Player Makes Major Investment Move
Junior Bridgeman, a former standout player for the Milwaukee Bucks, is set to acquire a 10% equity stake in the team. The move, which values the Bucks at $3.4 billion, marks another significant chapter in Bridgeman’s post-NBA business success, according to multiple media reports.
A Strategic Investment
At 71 years old, Bridgeman is making this investment at a time when the average NBA franchise is worth $4 billion, as reported by Sportico. This deal comes with a 15% discount for Bridgeman, likely due to his history with the team, allowing him to purchase his share at a $3.4 billion valuation.
The Milwaukee Bucks were previously valued at $3.2 billion when Dee and Jimmy Haslam bought 25% of the franchise in 2023. With two NBA championships under their belt (1971 and 2021) and star players like Giannis Antetokounmpo and Damian Lillard, the Bucks continue to maintain their status as a rising force in the league.
From the Court to the Boardroom
Bridgeman, who played 10 of his 12 NBA seasons with the Bucks, averaged 13.6 points and 3.5 rebounds per game across his career. Following his retirement from basketball, he built an empire in the fast-food industry, starting with Wendy’s franchises. At one point, he owned 450 Wendy’s and Chili’s restaurants, which he eventually sold in 2016 to invest in Coca-Cola bottling.
Today, Bridgeman owns Coca-Cola Bottling of Canada, alongside Larry Tanenbaum of Maple Leaf Sports & Entertainment. He is also the owner of the renowned African-American publications Ebony and Jet, which he acquired in 2020.
NBA Ownership: A Natural Progression
Bridgeman’s entry into NBA ownership seems like a natural progression for the businessman, whose ventures have spanned fast food, beverage distribution, and media. His net worth is estimated to exceed $600 million, and this latest deal with the Bucks is expected to be one of his most lucrative investments.
As of now, the Bucks have not commented on the deal, and Bridgeman has yet to issue a public statement. However, sources say that NBA owners are set to be formally notified of the transaction shortly.
Bucks’ Financial Outlook
Despite their recent success on the court, the Bucks have faced financial challenges, including a reported $52 million luxury tax for the 2023-2024 season. This tax burden is expected to continue, with high salaries for key players such as Antetokounmpo, Lillard, and Khris Middleton.
However, with Bridgeman on board as a new part-owner, the Bucks’ financial strategy may take on new dimensions, helping the team leverage its small-market status into sustained success.
This acquisition highlights not only Bridgeman’s business acumen but also the ongoing growth of the Bucks franchise, which has seen a significant increase in value over the past year. For Bridgeman, this could be the chance to achieve a championship—this time from the owner’s box.
A New Chapter for Bridgeman and the Bucks
As Junior Bridgeman prepares to take a seat in the owner’s box, his investment comes at a time when the Bucks are not only aiming for a deeper playoff run but are also playing in a league increasingly intertwined with the sports betting industry. The rise of legalized sports betting has brought new revenue streams to teams and the NBA, with franchises forging partnerships with betting companies to engage fans and boost profitability.
For fans of the Bucks and sports bettors alike, Bridgeman’s involvement could be another factor that energizes the team’s future. With star players and a strong ownership group, the Bucks are not only contenders on the court but also a major player in the sports betting market, where fans can wager on everything from individual player performances to the team’s odds of winning the NBA championship. Bridgeman’s stake in the Bucks places him at the forefront of this growing industry, potentially creating new opportunities for both the team and the broader world of sports betting.
As Milwaukee continues to attract attention for its championship potential, those placing their bets on the Bucks may find themselves in the midst of another exciting season, with Bridgeman playing a key role in shaping the team’s future both on and off the court.